ORENES GROUP

Spring Drop

A vertical FOOH ad created for Odiseo's Spring 2025 campaign, one of the flagship venues within Orenes Group. Built on an on-location live-action plate shot by the studio's team, the spot features a fully recreated 3D rabbit mascot dragged in by a helicopter into the parking lot. On impact, the character disintegrates into thousands of casino chips driven by a particle system. The focus was seamless matchmove, plate-matched lighting and a cinematic finish optimized for social-first vertical viewing.